PROGRAMME DESCRIPTION:

This three-year programme in the Faculty of Hotel and Tourism Management was first introduced in 1993 to meet the growing requirements of hotel industry in Malaysia. The programme was designed to provide students with comprehensive, up-to-date knowledge and hands-on experience at operational and management levels. Since then, this programme has developed an excellent reputation within the hotel industry in the country for the quality of the graduates. 

The programme concentrates on broad coverage of hospitality industry at both operational and managerial departments that includes food and beverage, front office, housekeeping, foodservice, event management, sales and marketing, club management, revenue management, hotel marketing and human resources. Further, the programme prepares students with a wide array of professional careers in hotels and resorts, private clubs, restaurants, conference centres and catering businesses.

The curriculum offers a balance between knowledge and practical application to ensure that students are well equipped with knowledge and hands-on experience, hence able to obtain immediate employment in the hospitality industry upon graduation. In addition, the industrial training programme will provide students with valuable experience, which will assist them in their career planning as well as full time job opportunities. Through its strong curriculum design that involves participation from the industry and various stakeholders, students will have an exciting career opportunity at management, supervisory and administrative positions in the hotel industry. 

The B.Sc. (Hons.) Hotel Management programme is currently being offered at UiTM Shah Alam, Penang and Terengganu campuses.

 

PROGRAMME OBJECTIVES:

Graduates are expected to fulfil the following objectives after 5 years of graduation:

  • Competent hotel professionals who synthesize and apply the knowledge, understanding and laboratory experiences to provide quality products and services to government agencies and hospitality industries.
  • Professionals in hotels who lead and engage in teams in problem solving across disciplines through effective communication abilities.
  • Professionals in hotels who continue to advance their knowledge and abilities by utilising ICT to explore business opportunities in the hospitality related industry.
  • Professionals in hotels who practice ethical and professional values in providing services to the recipients and provider of hospitality industry.

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